Who builds this.

Main & Machine is an AI consulting and implementation firm for small and mid-size businesses, founded by Christopher Myers, with hubs in Denver and Phoenix and remote coverage across the US. It builds custom agents, workflow automations, and data integrations at fixed prices, delivered in about 90 days.

The firmv.2026

FounderChristopher Myers

Backing Main Street26 years

HubsDenver & Phoenix

TeamAI-native

01 / The founder

Christopher Myers.

A professor, an entrepreneur, and an operator: 26 years in service of Main Street.

Christopher has spent 26 years backing Main Street, today as CEO of B:Side Capital and Fund, a professor of entrepreneurship at ASU's W.P. Carey School, and the author of several books on small business. Main & Machine grew out of that same work: the conviction that you can build something durable without losing the part that made it worth building.

As founder and chairman, he built a team of AI-native talent with senior judgment on every build. The future doesn't belong to the people who can do what AI does; it belongs to the people who can take what the machine produces and be accountable for it.

His work has been covered in — ForbesThe Wall Street JournalThe New York TimesInc.TechCrunchMSNBCFox Business

Read his essay Seventy Years of Overnight Success, or see how every build runs in the method.

02 / Why us

What makes us hard to copy.

Four things, none of which a competitor can bolt on next quarter.

01 — Prices stated plainly

No discovery call required to learn the cost.

The price list is published in plain numbers, because that is how you would want to be treated.

02 — Vendor-neutral

We make no money reselling anyone's software.

We recommend what is right for you, including the free tool over the expensive one when the free one wins.

03 — Senior people, start to finish

The advisor who scopes it is the one who builds it.

No junior team quietly takes over after you sign the contract.

04 — A team that grew up with this

AI-native talent, paired with senior judgment on every build.

They did not learn AI in a weekend bootcamp. They grew up with it.

03 / The name

Two words. One argument.

We put Main first on purpose. The order is the whole philosophy.

Mainthe human part

Main Street is the human part. The owner who knows which customer always pays late and which one is worth keeping anyway. The manager who can feel when a week is about to go sideways. The judgment that no model has, and no model will.

Machinethe tireless part

The Machine is the other part. It is patient in a way people cannot be. It reads every invoice, watches every queue, drafts the first version at three in the morning, and never gets tired or bored or careless on a Friday afternoon.

&the whole company

The ampersand is the whole company. The machine works for the person: it carries the load the person should not have to carry, and hands every judgment call back to them. The person stays in charge; the software stays in service. Build it in that order and you have built the right thing. That is the only thing we build.

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